I’ve been a B2B Marketer for many years, and I have developed a strong interest in the constantly changing area of digital marketing & social media. B2B for me has typically meant meant industrial and technology products. But I recently moved into the world of performance improvement software and services, which brings a whole new set of insights and challenges. I frequently write articles on sales incentives and employee engagement on the Next Level Performance website.
I have traveled frequently to Asia and Europe, which often gives me a different perspective on the topics of the day.
Originally from England, I now live and work in New Jersey, and have a passion for travel. I like to think this combination of a British education with an American approach to business gives me a unique, global view of the professional world.
When I’m not thinking about Marketing, I’m hopefully taking photos, hacking my way around a golf course, or cheering on Liverpool FC.