Sales Incentives and Unintended Consequences

“Do you mind if I include the extended warranty with your purchase? It costs $149, but the final price to you will be the same.” This sounds like a sales scam – add something in at the last minute to boost the value of the purchase. But in this case, I had already negotiated a … Continue reading Sales Incentives and Unintended Consequences

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Are you a Twitter Influencer?

I try to keep in the habit of running 2 or 3 times a week,  before I head off to work.  And as I run, I typically listen to a podcast (it keeps my mind of the fact that I can't breathe, my legs are killing me, and I'm not as fit as I think … Continue reading Are you a Twitter Influencer?